Web development that's

on your side & In

your fan club

Ensuring all parts of your website work together for your good — so you can focus on sharing your goodness with the world.

The Citizens Custom

A custom Shopify website built specifically for your business where we focus on strategy, integrations, return on investment, and scalability.

There's so much that goes into a new eComm website build. You need a partner on your side that's walked the walk and understands (and loves!) eComm workflows, metrics, integrations, and more. From owning my own eComm business since 2015 to working with big brands featured in West Elm, Target, REI, and more, I know I'm equipped to help scale your business through a functional, strategy-driven Shopify build.

  • 1:1 collaborative working with our team served in 3 different sized packages - Core, Classic & Comprehensive to fit your needs
  • This is an all-encompassing strategic deep dive and overhaul of your business. Think: brand, copy, photography, & web design + development & more.
  • Integrations like Etsy, Faire, Shipstation, Klaviyo and more.
  • In-depth training and 30-day post launch support so you feel good about managing your new spot on the web!

We're here to help your light shine before your dream customers and do more of what lights you up through strategic Shopify builds backed by a whole lotta eComm experience.


The Citizens Course

Way more than just a Shopify tutorial.

A robust, more-than-just-Shopify, course that is best for small businesses with driven, open-to-learn, and dedicated owners who have the time & energy to self-guide through an information-filled eCourse + checklist to build an awesome online presence.

  • 5 powerful eCourse modules (self-paced)
  • 5 days of 1:1 support with Skyler post Course-completion to give guidance, address questions, and prepare you for launch.
  • Each module is jam packed with everything I teach my 1:1 Custom clients (entity creation and photoshoots to designing and developing your website plus copy prompts, brand guidelines, email lists & funnels and more)
  • One-time payment with lifetime acccess

What client's are saying:

“Skyler has set the standard high for me on how projects like this should be done. I knew what to expect in the process as she was clear about that up front, but didn’t expect that it would actually be fun along the way. Her knowledge and expertise were impressive, and if she didn’t know something, she was honest about it— and figured it out! She was open to new ideas, but also knew the best practices and what would be bring traffic and sales. I would 100% recommend Skyler to every one I know who would like update their website with fresh design and thoughtful behind the scenes insight. Personally, I love to mix business and pleasure— and Skyler exceeded my expectations on both. “

- Karrie, Happy Habitat (as seen in West Elm)

"Taking the leap to outsource the creation of a brand new website was one of the best business decisions I have made. As a small business owner, I tend to have the attitude of "I can do it myself", but after the first discovery call with Skyler I quickly learned this would be an investment worth making. All I can say is, THANK GOODNESS I did not attempt this project on my own. From our initial call to launch day, the project was organized, on time, and exceeded my expectations.Working with Skyler & CO. was wonderful, I couldn't have asked for a better experience."

- Kaley, Owner of Kaley Alie Art

Above and beyond. Those are the words that come to mind when I reflect on working with Skyler. And ORGANIZED! From the get-go, Skyler was on top of every detail and able to organize our meetings, website content, and feedback into understandable information and attainable goals and timelines. She was able to translate my designs and crazy ideas into a beautiful, practical, and fully functional website including a wholesale portal and app integrations. To top it off, Skyler believed in our business and cheered us on through the many hours of getting the website launched. If you’re wondering whether Skyler & Co. is a good investment, wonder no more! Her honesty, professionalism, knowledge, and go-getter personality will greatly benefit your project. 

- Sarah Anderson, Co-owner Alpinecho Honest Outdoor Goods (as seen in REI)

"I worked with Skyler to completely redo and revamp my business website and the entire experience was so smooth and professional and most importantly the end result was even better than I could have hoped for. I have zero technical skills and was incredibly intimidated by the whole website development process. Skyler made the whole process so manageable and I was so comfortable during the process. She did such a great job of understanding how I wanted the website to look and feel - she nailed it! She is the best at what she does and I can not recommend her highly enough! Thank you Skyler!"

- Melanie, Owner of Everett Design LLC

"Skyler has been a joy to work with! She’s super organized and easy going. She worked with our timeline to make sure we were staying on schedule to meet our goals. She was flexible when we needed to move meetings around to fit our busy schedule. Most importantly she has been so patient with all of our questions. She is prompt to respond to emails & she’s been an amazing teacher through this process. We have learned so much and I could not imagine doing this without her help!"

- Audrey, Owner of Seahorse Lane Boutique

"Working with Skyler was such a joy! She has such a warm personality and made something that seemed so daunting into a great experience. I knew what I wanted but not how to get there, and she listened intently and was able to translate my desires into the web design. I’d highly recommend her services - not just her work, but her as a person well! She’s the whole package!"

- Laura, Owner of The Wild Pine

Recent Work

  1. Read more: FRDM


    Client: FRDM Gear Project: Functional meets clean line with strategic branding approach to summer vs. winter product releases Style: Total reb...
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  2. Read more: resetreality


    Testimonial from Vanessa: "Building a fully functional, beautifully designed, Shopify website that would also work for my in-person selling needs ...
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  3. Read more: Village Tailor
    Village Tailor

    Village Tailor

    Client: Village Tailor Project: Web Design + Full Point of Sale & Barcode Integration (from old POS System) + Full Online eCommerce Store + Ph...
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Ready to SHOOT-FOR-THE-STARS together?